MAX HIGGINS

PRESIDENT OF COFFEE DIVISIONS

Max started with Flyer Enterprises as a shift leader at The Blend in August of 2017. From there he quickly got involved as an Inventory Buyer, New Product Development Team Member, and a General Manager Assistant. These experiences enabled him to develop as a leader and teammate. These skills allowed him to make the jump to management. Over the past year he has served as General Manager of The Blend. Here he has been able to spark innovation in the division through organization, communication, and product development. He will be bringing these skills and methodologies to all coffee divisions next year while serving as President of Coffee. Max's main goal this year is to increase profitability of the divisions by diversifying our brands.